This has been an exciting week for Computer Explorers. Oh heck, most weeks are exciting since we have the most creative, enthusiastic and passionate franchisees.
If you have been following my posts you are aware that we have asked the Computer Explorers franchisees to submit videos of their students having a great time learning. With their submission they have a chance to win two iPads! One to be used in their programs and the other to be donated to the school where the video was taken.
The National Education Technology Plan 2010 may not be an interesting read for most individuals. We at Computer Explorers find it not only fascinating but we believe it validates our philosophy and teaching practices. The report says: “Many of the failings of our education system stem from our failure to engage the hearts and minds of students.” How sad is that? Our goal in Computer Explorers is to engage students with the use of technology. We want learning to be fun and when students are having fun learning we empower them to want to learn more!
Videos tell a story. We developed the contest to encourage franchisees to share their stories with us. I personally invited the following industry experts to serve as our judges. I am delighted that they accepted my invitation! Each of them brings a different perspective as a judge. They are all full of personality and wonderful to work with!
Adam Enbar, Inbound Marketing Specialist for HubSpot started his career as a real estate developer specializing in low income neighborhoods throughout New York City. What started as a brief stint in property management blossomed into a full scale development firm which included acquisitions, construction, and development consulting.
During business school, Adam decided to get involved in sales and marketing. To that end, he held internship positions at Guthy-Renker, Stion Solar and SCVNGR. While reading Inbound Marketing (cover-to-cover on an airplane), Adam realized that the ideas represented a fundamental shift in the way companies needed to operate and he wanted to take part. As an Inbound Marketing Specialist at HubSpot, he focuses on helping entrepreneurs and marketers grow their businesses by leveraging search engines, the blogosphere and social media.
Adam is holds a B.S. from Cornell University and an MBA from the Harvard Business School, where he now assists teaching Inbound Marketing in the MBA Digital Marketing course. During his free time, Adam can be found snowboarding or teaching entrepreneurship to inmates at the South Bay.
Robin Raskin is President and Founder of Living in Digital Times. Robin Raskin has spent the past 30 years exploring what it means to be living in digital times. An author, editor, magazine publisher, blogger, TV and radio personality, and consultant, Raskin says she’s never met a media she doesn’t like, and is happiest when she’s writing about technology’s second citizens: kids, seniors or women and technology.
Raskin is the former editor of PC Magazine and Editor in Chief of FamilyPC. She’s been a columnist for USA Today Online and has authored 6 books about parenting in the digital age. Her latest book is The Parents’ Guide to College Life. (Random House 2006). Today, you can find her work on Yahoo! where she covered Boomer technology, DiscoverCard’s online magazine, and at RobinRaskin.com.
In 2007, Raskin became the co-founder of The Sandbox Summit : A Playdate with Technology, an event created in partnership with the Consumer Electronics Association (CES). From this toe-tipping begining, Living in Digital Times has grown to encompass 6 different lifestyle meets technology events that occupy a major part of CES’s North Hall. She also created and produced, The Last Gadget Standing (now in its 10th year) and The Mobile Apps Showdown, both wildly popular events at CES.
Raskin lives in NYC and the Hudson Valley, with her husband, her three drop in now and then children, and closets full of obsolete technology.
Nick Powills is CEO and Owner of No Limit Media Consulting based in Atlanta, GA. The following is what Nick shares regarding No Limit Media Consulting:
At No Limit Media Consulting, we pride ourselves on the ability to provide our clients with the most progressive and strategic communications approach in the franchise industry.
To accomplish this objective, No Limit has reevaluated old communications strategies and replaced them with a fine-tuned blend of Traditional Media + Social Media. These improved tactics have consistently delivered more qualified franchise leads while keeping existing franchisees happy as well as supporting new franchisees when they open and build brand buzz in targeted growth markets.
Articles secured no longer stop at just being a “beautiful placement.” There are now many more ways to prolong the value of these articles by distributing the content via the Web and using each article as collateral in franchise lead development. We call this approach the “merchandising of press.”
I’m so glad I called in the experts to serve as judges. Not to mention that it takes the heat off of me to pick a winner!!